Exclusive and conceptual solutions have paid off for the Hilton Garden Inn Vilnius City Centre hotel – it is the leader among 940 Hilton Garden Inn hotels in the world, and in the local market it outperforms competitors in both price and occupancy.
The hotel in Vilnius not only wins local awards (such as “Leading Hotel during the Pandemic” at the Lithuanian Tourism Forum), but is also recognized internationally: the hotel is rated with the highest scores on travel portals TripAdvisor, Booking.com, and Expedia.
It is also the leader among 940 Hilton Garden Inn hotels in the world, which are located in as many as 55 countries. According to Hilton’s SALT 2021 and SALT YTD 2022 ratings, the hotel in Vilnius exceeds the 80 indicator. The hotel team is proud that out of the four Hilton nominations established, it won three: Tadas Ēvaltas became the best Hilton Garden Inn General Manager of 2021, Zinaida Karpičienė became the strongest sales and marketing manager, and in terms of the hotel’s service level, cleanliness, and helpfulness when receiving guests, the Hilton Garden Inn Vilnius City Centre hotel took first place in the world among 940 Hilton Garden Inn hotels, i.e. it achieved the highest guest rating.
“Our team is proud not only of the international recognition and the exceptional results of the hotel, but also of the fact that our guests have the highest satisfaction with their stay with us. The great focus of the team helped achieve these results in the third year of the hotel’s operation – when the world was hit by a pandemic and the hospitality industry was looking for ways to survive. I believe that our secret recipe for success was the desire to step out of our comfort zone and not be afraid to seek new opportunities, experiment, take risks, and not be limited by clear operating frameworks,” shares the insights of the hotel manager T. Ēvaltas.
Also a leader in the Lithuanian market
“Today we can confidently say that we ended the year leading not only among our competitors, but also in the entire Vilnius hotel market, in our segment: in terms of occupancy, average selling price and market share,” says Tadas Ēvaltas, manager of the Hilton Garden Inn Vilnius City Centre hotel.
In 2021, the hotel’s market share reached as much as 191.7%. This means that in the case of Hilton Garden Inn, this indicator is double: the hotel filled not only its own market share, but also that of its competitors. In the same year, the hotel also outperformed its competitors in terms of average price – by as much as EUR 8. This means that even though the average price of Hilton Garden Inn Vilnius City Centre was higher than that of its competitors, guests still chose this hotel.
Hotel representatives say that customers chose them for more than one reason. The hotel’s well-known, reliable brand with high service and safety standards (Clean Stay protocols) also played a role. But the biggest influence was the hotel’s visibility through various projects, which the team was not afraid to implement during the pandemic: the first to introduce pop-up They offered tasting dinners in rooms, invited clients to watch the “Kino Pavasaris” repertoire in the hotel, offered a “Private Bar” in the guest room, organized themed events on the hotel terrace and courtyard. They were the first to introduce family connecting rooms, day rooms to the market – turning them into work spaces, and also provided long-term accommodation offers.
“Being several times more successful than our competitors is not only a huge victory, but also the result of consistent work, a united, active team. At the same time, we feel a huge responsibility towards future guests, owners, and social partners, because we plan to improve the result even more,” says Tadas Ēvaltas.
This summer, the hotel promises to launch a rooftop terrace – a new space with panoramic views for private events, which will also host themed events. pop-up tasting dinners. It is noted that the hotel owners “EIKA” see the growing potential of the hotel: they will continue to pay great attention to responsible business, sustainable travel, and hotel innovations – additional investments are planned for this.